SNOWFLAKES AND FINGERPRINTS
How to Attract Top Talent in the Future of Work
Highlight what sets your organization apart to stand out from the competition.
SNOWFLAKES AND FINGERPRINTS:
How to Attract Top Talent in the Future of Work
Highlight what sets your organization apart to stand out from the competition.
Regardless of where we look, talent shortages are impacting every industry, and competition is fierce. With an entire generation on the precipice of retirement, and not enough workers ready to replace them, the situation is only going to get fiercer. More than ever before, we need to do whatever we can to attract and retain top talent – but what is that? After a decade of research on the world’s greatest places to work, workplace culture and leadership expert Eric Termuende has the answer.
Like snowflakes and fingerprints, it all comes down to uniqueness. The days of job listings demanding a long list of skills and attributes from potential employees are gone. Instead, we need to talk about the larger workplace experience and the difference our organizations are making in the world.

Set Your Organization Apart as an Amazing Place to Work
To attract the right talent in today’s environment, we must plant our metaphorical flag in the ground and emphasize what makes us, as employers, different from the rest. This means highlighting not only how and where we work, but also the more intangible aspects of our organization, like our purpose and values. It means leveraging our current employees’ experiences and sharing why they love their jobs. To attract talent in the future of work we need to be loud and proud about the things that make us uniquely us.
In this fun and takeaway-filled presentation, attendees will not only learn how to create their own compelling stories to attract the right talent to their organization, but they’ll also leave with a talent attraction framework they can continue to refine as the world of work keeps evolving.
WHAT AUDIENCES COME AWAY WITH:
Actionable ways to create and share a unique, sticky, and impactful employee value proposition
Key strategies for leveraging your best recruiters (your existing team)
An understanding of why creating a ‘best’ place to work might not mean what you think it does (and what licorice, cilantro, and pineapple pizza has to do with it)
Knowledge of where culture lives, and how to adapt your story based on the team/location you’re hiring for
SEE SNOWFLAKES AND FINGERPRINTS IN ACTION
“Today’s presentation was great and I’m delighted at the response from the Team. The videos, the customization, and of course, your presence, knowledge, and energy made it a huge success.”
Nuclear Regulatory Commission

BOOK ERIC
Interested in having Eric present this Keynote at your upcoming event? Submit a booking request today!
"*" indicates required fields

OTHER KEYNOTES
Blueprint to the Future:
Leading in a New World of Work
Unwavering:
Building Incredible Teams in the Future of Work
Generation All:
How to Build and Lead a Multigenerational Teams